Planckton Data Inc
Planckton Data Inc
Planckton Data Inc
Planckton Data provides businesses with a tailored high-performing sustainability data management solution.
Planckton Data provides businesses with a tailored high-performing sustainability data management solution.
Planckton Data provides businesses with a tailored high-performing sustainability data management solution.
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Heuristic Eval - Web Service . Heuristic Eval - ReefAI . Visual Analytics Guide . Usability Survey . Challenges and Takeaways
MY ROLE
UX Researcher: I used p5.js to incorporate the speech input and map the volume and frequency to the color and thickness of the generated art to introduce emotion-based variance.
Platform Analyst: Through ideation, I helped find the value proposition for our idea - personalized postcards - by leveraging the Hackathon theme and the technical and design skills of the team.
Visual Designer: I played a pivotal role in synthesizing the front-end and back-end code through Python to ensure real-time generation of postcards based on speech input.
INTERNSHIP SCOPE
June - December '23 (7 months)
Direct report to -
Atul Prakash, Global Head - Platform Deployments
Sandeep Roy, Co-founder and Chief Digital Officer
TOOLS/SKILLS
UX Design, Heuristic Evaluation, Data Visualization, Branding, Platform Testing, Usability Survey Design, Figma
MY ROLE
Creative Coding: I formulated a comprehensive user survey for preliminary research and conducted in-depth analyses of the collected results.
Design and Strategy: Following the requirements phase, I employed Figma to meticulously craft an interactive prototype and produced a detailed walkthrough video to enhance the effectiveness of the presentation.
Synthesis: I played a pivotal role in executing a thorough competitive analysis, conducting extensive market research, delineating investment requirements, and formulating a projected roadmap for Buzzin's scalable production.
INTERNSHIP SCOPE
June - December '23 (7 months)
Direct report to -
Atul Prakash, Global Head - Platform Deployments
Sandeep Roy, Co-founder and Chief Digital Officer
TOOLS/SKILLS
UX Design, Heuristic Evaluation, Data Visualization, Branding, Platform Testing, Usability Survey Design, Figma
Jump To
Heuristic Eval - Web Service . Heuristic Eval - ReefAI . Visual Analytics Guide . Usability Survey . Challenges and Takeaways
MY ROLE
UX Researcher: I used p5.js to incorporate the speech input and map the volume and frequency to the color and thickness of the generated art to introduce emotion-based variance.
Platform Analyst: Through ideation, I helped find the value proposition for our idea - personalized postcards - by leveraging the Hackathon theme and the technical and design skills of the team.
Visual Designer: I played a pivotal role in synthesizing the front-end and back-end code through Python to ensure real-time generation of postcards based on speech input.
INTERNSHIP SCOPE
June - December '23 (7 months)
Direct report to -
Atul Prakash, Global Head - Platform Deployments
Sandeep Roy, Co-founder and Chief Digital Officer
TOOLS/SKILLS
UX Design, Heuristic Evaluation, Data Visualization, Branding, Platform Testing, Usability Survey Design, Figma
Jump To
Heuristic Eval - Web Service . Heuristic Eval - ReefAI . Visual Analytics Guide . Usability Survey . Challenges and Takeaways
Context
Context
The tenth installation of HackGT, a biannual Hackathon, was held at Georgia Tech in November 2023 in collaboration with Major League Hacking (MLH).
The theme was ‘a journal of memories.' and the track we chose was 'digital art'.
It was a 48-hour hackathon with teams of 4 with students participating from all over the country.
The tenth installation of HackGT, a biannual Hackathon, was held at Georgia Tech in November 2023 in collaboration with Major League Hacking (MLH).
The theme was ‘a journal of memories.' and the track we chose was 'digital art'.
It was a 48-hour hackathon with teams of 4 with students participating from all over the country.
Heuristic Evaluation and Design Recommendations - Web Service
Heuristic Evaluation and Design Recommendations - Web Service
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Students have limited time available to them. With so many events happening around campus, it is impossible for them to keep track of them all and hence, students miss out on events of importance to them and lose out on a holistic campus experience.
Students have limited time available to them. With so many events happening around campus, it is impossible for them to keep track of them all and hence, students miss out on events of importance to them and lose out on a holistic campus experience.
02
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02
It is crucial that alerts and campus-wide notifications reach students on time, especially in emergencies. Other times, receiving notifications on time can save valuable time and energy.
It is crucial that alerts and campus-wide notifications reach students on time, especially in emergencies. Other times, receiving notifications on time can save valuable time and energy.
Heuristic Evaluation and Design Recommendations - ReefAI (Proprietary LLM-based tool)
Opportunities and Ideation
01
01
01
Students have limited time available to them. With so many events happening around campus, it is impossible for them to keep track of them all and hence, students miss out on events of importance to them and lose out on a holistic campus experience.
Students have limited time available to them. With so many events happening around campus, it is impossible for them to keep track of them all and hence, students miss out on events of importance to them and lose out on a holistic campus experience.
02
02
02
It is crucial that alerts and campus-wide notifications reach students on time, especially in emergencies. Other times, receiving notifications on time can save valuable time and energy.
It is crucial that alerts and campus-wide notifications reach students on time, especially in emergencies. Other times, receiving notifications on time can save valuable time and energy.
Visual Analytics Guide
Visual Analytics Guide
01
01
01
Students have limited time available to them. With so many events happening around campus, it is impossible for them to keep track of them all and hence, students miss out on events of importance to them and lose out on a holistic campus experience.
Students have limited time available to them. With so many events happening around campus, it is impossible for them to keep track of them all and hence, students miss out on events of importance to them and lose out on a holistic campus experience.
02
02
02
It is crucial that alerts and campus-wide notifications reach students on time, especially in emergencies. Other times, receiving notifications on time can save valuable time and energy.
It is crucial that alerts and campus-wide notifications reach students on time, especially in emergencies. Other times, receiving notifications on time can save valuable time and energy.
Usability Survey - ReefAI Beta Testing
Opportunities and Ideation
01
01
01
Students have limited time available to them. With so many events happening around campus, it is impossible for them to keep track of them all and hence, students miss out on events of importance to them and lose out on a holistic campus experience.
Students have limited time available to them. With so many events happening around campus, it is impossible for them to keep track of them all and hence, students miss out on events of importance to them and lose out on a holistic campus experience.
02
02
02
It is crucial that alerts and campus-wide notifications reach students on time, especially in emergencies. Other times, receiving notifications on time can save valuable time and energy.
It is crucial that alerts and campus-wide notifications reach students on time, especially in emergencies. Other times, receiving notifications on time can save valuable time and energy.
Challenges & Takeaways
Challenges & Takeaways
Wearing many hats
Unlike most hackathons, we did not have the ability to choose our own teams and were assigned to a team of four based on a business chemistry test. We were effectively strangers with a common goal.
Given the short timeframe of the challenge, this implied instantly assessing our diverse skillsets and interests for efficient work distribution and tuning ourselves to be on the same wavelength. Moreover, our schedules made it difficult for us to meet in person, reinforcing strong active communication.
Wearing many hats
Unlike most hackathons, we did not have the ability to choose our own teams and were assigned to a team of four based on a business chemistry test. We were effectively strangers with a common goal.
Given the short timeframe of the challenge, this implied instantly assessing our diverse skillsets and interests for efficient work distribution and tuning ourselves to be on the same wavelength. Moreover, our schedules made it difficult for us to meet in person, reinforcing strong active communication.
Wearing many hats
Unlike most hackathons, we did not have the ability to choose our own teams and were assigned to a team of four based on a business chemistry test. We were effectively strangers with a common goal.
Given the short timeframe of the challenge, this implied instantly assessing our diverse skillsets and interests for efficient work distribution and tuning ourselves to be on the same wavelength. Moreover, our schedules made it difficult for us to meet in person, reinforcing strong active communication.
Stakeholders, stakeholders, stakeholders
The Innovation challenge took place in the middle of finals week, and we found ourselves juggling this along with classes and exams. As such, one of our teammates dropped out of the challenge, leaving us with a team of three.
I took the initiative to coordinate our schedules and fill in for work if one of my teammates was held up. This truly challenged and honed my time management skills.
Stakeholders, stakeholders, stakeholders
The Innovation challenge took place in the middle of finals week, and we found ourselves juggling this along with classes and exams. As such, one of our teammates dropped out of the challenge, leaving us with a team of three.
I took the initiative to coordinate our schedules and fill in for work if one of my teammates was held up. This truly challenged and honed my time management skills.
Stakeholders, stakeholders, stakeholders
The Innovation challenge took place in the middle of finals week, and we found ourselves juggling this along with classes and exams. As such, one of our teammates dropped out of the challenge, leaving us with a team of three.
I took the initiative to coordinate our schedules and fill in for work if one of my teammates was held up. This truly challenged and honed my time management skills.
©2024 Tulika Banerjee
©2024 Tulika Banerjee
©2024 Tulika Banerjee